Company culture remains one of the biggest reasons behind issues associated with employee behaviour and performance. This article from Business Insider describes the issues that rapidly growing and changing tech businesses face.  360 Feedback and culture in tech are closely connected.

We at Track work with companies who are actively changing company culture and measuring progress with 360 Degree Feedback. If you are attempting to change culture within your tech company, here are four areas we suggest you focus on to help you on your way.

Identify your culture

360 works by first obtaining feedback on individuals at a very detailed level, from all their colleagues.  We then aggregate the results into meaningful data. In this way, 360 becomes a means of measuring perceptions within the company of current culture trends.

Once you have measured current trends and your culture goals are determined, you can communicate these back to the organisation. In addition, you can track ongoing behaviours through further 360 feedback.

Focus on people with 360 Feedback 

It may seem like an obvious point but we have seen many organisations forget to keep employees in the loop as they try to change structures and change processes.

360 Feedback can help identify any areas within your organisation which has culture ‘leaks’. A frequent area where we see tech employers facing gaps with employees is with middle management where they have a very different experience of communication and decision making. This article from Fortune sheds some more light on tech culture leaks.

Once you have identified areas which need improvement, ensure that your people are trained and kept in the know about the skills they need to be successful within the new company culture. As a result you can continue to build the culture of your organisation.

Also, don’t be afraid to bring in a fresh perspective in the form of feedback from new employees. They can help reinforce culture and combined with trained current employees will foster change and cooperation. 360 Feedback and culture in tech are critical to success.

Reward behaviour changes

Once culture shifts start to occur and employees are changing behaviour, use rewards as a catalyst for further improvements. Changing your company culture will take time and require buy-in from your employees. There’s no better way to get them want to change the culture, then by rewarding them for helping them change it.

Review, revise, optimize to use 360 Feedback and culture in your tech company

Throughout the process make sure to continuously ask for and receive feedback and evaluations on the performance of the culture change with bespoke 360 feedback.

This can help you as the employer understand what is working within your company, and also what may need a different approach.

Once you have collated your feedback start making revisions to structures and processes within the company to ensure everyone is on board again.

It is never easy to change and implement new company culture,  and it takes time to be successful. Here at Track we have found that that those companies which consistently evaluate their process and use 360 feedback are able to create a culture within which employees are informed and therefore empowered.

More information

For more information on 360 feedback, please contact us.

Track 360

Track 360 is a online software tool you can customise to your organisation’s unique competencies. To find out how it works, and request a trial, click here.